In July 2010 we announced that Mobbeel took part in the “Somos Extremadura” online advertising campaign.
We are now delighted to announce we are participating in the campaign again as one of the TV’s spots main protagonists.
We want to thank Marca Extremadura for trusting us and for their great efforts promoting the image of Extremadura.
Last week Mobbeel appeared in two Spanish publications (La Gaceta del Emprendedor and Imagen de Extremadura) where its team was interviewed.
In the interview from “La Gaceta del Emprendedor” (spanish) Mobbeel talks about the company, its technologies and the R&D&i policies stablished within the company to reach a highly competitive market.
La Gaceta del Emprendedor is a free publication focused on social entrepreneurship edited by Fomento de Emprendedores (Entrepreneur Promotion). This is an organ created by the Regional Government of Extremadura.
In the interview from spanish Image of Extremadura, José Luis Huertas (CEO of Mobbeel) talks about how Mobbeel is committed to developing its project in Extremadura (Spain) and how these kind of projects are being helped by the local goverment with its Innovation’s policies.
Imagen de Extremadura is a magazine edited by the Extremadura local government with the aim of promoting different aspects of our region (landscapes, innovation, progress, quality of life, etc.)
Mobbeel is proud to be part of this campaign and thereby to contribute to the improvement of the image that exists of Extremadura.
The new campaign is now available at todossomosextremadura, 19 interviews have been recorded to describe personal and professional experiences in Extremadura.
Click here to view the video in todossomosextremadura about Mobbeel.
What is Marca Extremadura?
Extremadura is leading a process involving significant structural changes that are fuelling a boom in the region. This growth, alongside the dynamic nature of the Extremadurean people and the constant innovation and excellence as the cornerstones of progress, is drawing attention to the region as one of the most attractive places to invest.
In this context, the image of the region has been repositioned and transformed by the Extremadura Brand, which since 2006 has been based on the passion and clear identity that have seen it become the hallmark of Extremadura.
This has firmly established the region as a quality, trustworthy and innovative destination and The Extremadura Brand lends a clear and positive reputation to the region, its value opens up Extremadura to the rest of the world and vice-versa. In an increasingly competitive and globalised world, the importance of an image portraying Extremadura as a strong region is an extra bonus in terms of competitiveness in exports and is also an excellent tool for driving internationalisation.
Marca Extremadura is the global project that combines collective projects and the participation of agencies that wish to make a prominent contribution to the wellbeing of society as a whole. Contributions are active and voluntary, generating an explicit commitment which stems from their support and involvement in the process of repositioning Extremadura’s image.
Companies, institutions, agencies and civilians play an active role in overcoming the challenges involved in making the Extremadura brand strong.
